JNBY Ink 1st Calgary Deal

May 24, 2013

We are so pleased to announce that upscale ladies wear specialist JNBY (Just Naturally Be Yourself) has finalized an agreement to open their 1st location in Alberta, at The Core in downtown Calgary. The premises (1,370 sq.ft) is strategically situated on the mall's Plus 15 Level, adjacent such globally recognized brands such as BCBG, Brooks Brothers, Marciano by Guess, Holt Renfrew, Nine West, Guess…etc. The store is scheduled to open on December 1st.

JNBY was founded in 1994, in Hangzhou, Chine by a group of local designers. Today, the company operates 600+ stores worldwide (including Asia, Spain, US, Korea, Russia…etc). There are 3 Canadian locations, all in the province of British Columbia. JNBY caters to the urban, fashion forward women, age 20-40. Their stores are chic, modern and reflect a post-modernism design.

The Core consists of TD Square, the Holt Renfrew Building, and the former Calgary Eaton Centre, and is the dominant shopping centre in downtown Calgary. The property spans 3 city blocks and has approximately 160 stores on 3 levels, with over 560,000 sq.ft of retail. Notable tenants include: H&M, Harry Rosen, Aritzia, Club Monaco, Banana Republic, Browns, Geox, Lacoste...etc. The Core also contains 4 office towers (TD Canada Trust tower, Home Oil tower, Dome Tower and the Lancaster Building).  The property is also home to the 25,000 sq.ft Devonian Garden, a glass enclosed botanical garden - which must be seen to be believed).

I'd like to thank Stan Boniferro of 20 Vic for all of his help in completing this transaction. Stan was responsive and effective throughout this process. He's a true pro.

For more information on JNBY, please visit their website at